Creative director building brands, experiences, and products centred on people and informed by data :)

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Featured Projects

The toy giant Brand identity // XD, visual, motion design // UX // Art direction // Packaging, OoH // More

AI Canvas

Using AI to create an app for abstract painting. Version 1.2, still buggy but it’s a working prototype!

Vrooom! Brand identity and strategy // XD, visual, product design // UX // Art direction // Merch, OoH // Campaigns // More

Crypto and Fiat at your fingertips Brand identity and strategy // Visual, product, motion design // UI/UX // Creative direction // Comms strategy // Campaigns // More

Crypto. Meme-fied. Brand identity and strategy // Visual design // UI/UX // Art direction // Adcepts

Classic, redefined Brand identity and strategy // XD, visual, product design // Packaging, merch, OoH // Art direction // More

Coffee meets design Brand identity // Packaging, merch, retail space // Creative direction // Illustration

AAA Game Brand identity and governance // Visual, product design // UI/UX // Creative direction // Packaging, merch, print, OoH // Campaigns // More

Human meets data Brand identity and strategy // UI/UX // Visual, product, motion design // Creative direction // Campaigns // More

AAA Game Brand identity // Visual, product design // UI/UX // Art direction // Packaging, merch, OoH

They come in peace Brand identity // Visual, motion design // UI/UX // Merch

AAA Game Art direction // Print and merch // Illustration

From 17 years ago
as a ‘from when I was starting out and how it aged’ project example